Case Study Engen

Overview

The Alf Engen Ski Museum has been a CentralPoint client since 2006.  During our long association, CentralPoint has converted the Engen Ski Museum website from a static HTML site to a dynamic CMS, provided graphic design, SEO consulting and custom development services.  Their web presence now demonstrates an integrated web and museum exhibit experience accompanied by a dramatic increase in website visitors and outreach. 

Custom Solutions

  • Converted static web pages to web content management system for easy on-going updating and maintenance.
  • CentralPoint provided new graphic designs to blend the museum gallery look-and-feel with their web presence.
  • Incorporate Search Engine Optimization principles and execute a quarterly plan to bring the Ski Museum up to top search positioning in 3 key topical areas.
  • Digitized museum collection and created new multimedia databases for presentation and visitor comments.
  • Researched, designed and deployed a web-enabled kiosk on the floor of the museum to build visitor outreach and response.

Results

Through the new website design, collections database, search engine optimization program and the kiosk CentralPoint Systems has continuously raised the Ski Museum’s web profile.  The content management systems allows for a volunteer to maintain the site and their web visitors have increased by a spectacular 736% (2 year growth) and from no page rank to a highly desirable 5.